Who we are?

We're a team of food enthusiasts led by lifestyle cookbook author Peter Wright. What We Do: Create and produce themed, informative and entertaining cooking and sampling events. Create and execute product demos.

Our Goals?

Increase sales by making an impression through entertaining, context-driven sampling

How are we Different?

We attract, demonstrate, teach, present and sample complete meal ideas. We provide informed context. We create easily-understood and motivating key messages about our clients' products.

What Drives our Demos?

• Empathy Our scripts, key messages and approaches are based on understanding consumers' needs
• Enthusiasm Ralph Waldo Emerson said nothing great can be achieved without enthusiasm!
• Entertain People's attention has to be grabbed and held
• Credible We research to provide strong 3rd party information, incentives for buying

Are we effective?

We exceed sales lift objectives consistently, with moderate results of a 200% lift to an 1100% lift (compared to previous 10 week sales average).