Event:Best of Summer Grillin n Chillin
Dates:June 26 – August 20th, 2009
No. Days:41
Banner:Metro Ontario
Theme: Promote easy, convenient SUMMER meal ideas

This summer, we did the grillin on a new Broil King Imperial with 2 lids. Great choice since we were grillin Dr. Oetker pizza on one side and Northern Ontario Rainbow Trout! We also toasted Rudolph's Bavarian Multigrain Rye bread to make the quickest, tastiest garlic bread ever. Everyone loved Rainbow Trout and Dr. Oetker pizza grilled. We topped off our Best of Summer Grillin n Chillin with two salads from ET TU: Caesar and their new Southwest Ranch – great for cottagers, boaters or campers!

Event:DriveAway with Breakfast!
Dates:June 1 to June 30, 2009
No. Days:26
Banner:Longo's
Theme: Promote making breakfast at home

Cutting back on air pollution caused by idling cars and thinner wallets caused by a idling economy inspired this sampling program designed to encourage consumers to make their breakfast at home and 'driveaway' with it – rather than drive thru for it. To create a visual connection and be a little tongue-in-cheek, we made our sampling trailer look like a drivethru window. The money saved and emissions eliminated made this a well-received sampling program. We were even on Breakfast TV, Toronto's top-rated breakfast program. We made a tasty, convenient – and mobile – breakfast featuring these products: Bob Evans Breakfast sausages, Oakrun Farm Bakery Healthy Start Multigrain english muffins, Black Diamond Cheddar cheese, Astro Maximmunite Probiotic drink, California Cherries and Tree Fruit.

Event:Best of Summer Grillin n Chillin
Dates:June to August 2008
No.Days: 36
Banner:A&P/Dominion (18 stores)

For 36 days this summer at 18 A&P/Dominion locations throughout the GTA and cottage country, Guerilla Gourmet Corp cooked up some easy summer meals. First we created a summer 'set' by having a backdrop of a cottage lake, with a picnic table, umbrella and artifical grass.
Then, we featured grilled Northern Ontario Rainbow Trout with a very special recipe (it included Canadian Club BBQ sauce !), which people loved.We made smoothies with Bolthouse Juices and Astro BioBest Vitalite yogurt.We grilled Dr. Oetker pizzas on our Weber Genesis BBQ, something that made many BBQers jealous! We featured ET TU Caesar salad, the perfect cottage salad. We offered ideas of how to make burgers healthier by sampling Yves Veggie Burgers, and lastly, we topped it off with the healthiest, tastiest, most nutritious fruit: Zespri Kiwifruit! We presented them by themselves or with yogurt, or even grilled with cinnamon. We had a display outside and a sampling table inside. Click here for recipe card

Event:Back to School Meal Ideas
Dates: Mid August to Mid September, 2007 No.
Days: 24
Banner: A&P/Dominion (12 stores)

Back to School Meal Ideas featured some healthy and fast meal ideas for busy parents. We featured 'smart' food, such as Northern Ontario Rainbow Trout, a good source of omega 3 and one of Best Choices for fish according to the National Seafood Guide,cooked on the grill with Renee's Gourmet Sauces.

Speaking of smart, we featured a bread made with unrefined flour, no added sugar and no trans fats - Rudolph's Bayerishe bread: that's a smart choice! We also cooked Dainty TimeWise Whole Grain rice, a 'smart' carb and quick, too, as it's ready in 15 minutes. To complete a nice tasty, nutritious and healthy meal, we made salads using Renee's Vinaigrettes and Dressings, some of which were Gluten-Free, trans fat-free, and preservative-free - all good reasons to buy Renee's. For a tasty snack or quick bite, we also featured Dr. Oetker Ristorante pizza, everybody's favourite! And for dessert and healthy snacks, we made fruit salad using California Grown berries and melons.

Event:Best of Summer Grillin n Chillin
Dates:Late June to Mid August, 2007
No. Days:26
Banner: Longo's (13 stores)

The Best of Summer Grillin n Chillin features some great summer fare! We grilled US Farm Raised Catfish, also considered one of the Best Choices on the National Seafood Guide, a perfect fish for grillin' as it stays firm. It's perfect for the non-fish lovers in the house as it's low odour. Our catfish was made even more popular by brushing on some Renee's Gourmet Sauces and Vinaigrettes. We made some great summer salads with Renee's Dressings and Vinaigrettes, and tossed in California Grown nectarines, peaches and plums. We even grilled the California Grown tree fruit - it was great! For a healthy treat, we mixed Astro BioBest Omega 3 yogurt with TrueBlue Blueberry juice for a smoothy everyone loved. For a real treat, we topped the grilled fruit with Gaylea Chocolate Whipped Cream!

Event:The Best of Summer
Dates:July/August 2006
No. Days:24

Banner: Longo's (12 stores) What summer meals we made! From BBQed burgers (Cardinal Roadhouse), with cheese (Black Diamond Cheddar Thins), and great mustards (French's) and hot sauces (Frank's), to Chicken Caesar Salads (Maple Leaf Fully Cooked Chicken and Beef Strips and ET TU Salad kits), to great breakfast ideas using Golden eggCeptions. Great meal ideas in no time!

The Best of Summer

Summer 2005 saw the first Best of Summer outdoor cooking demonstration and sampling program. It ran outside the main entrances of participating Longo's stores. Our aim was to attract customers as they walked into the stores with music, a strong visual and engaging presentation, and entertain them with a script created to inform them as we prepared a plate showcasing the best of summer. It was a tremendous success, spurring sales increases of up to 1100%! The program ran from 10 AM to 6PM, and gave shoppers a diversion from their day, as they stop, see how to make a tasty burger, Caesar salad, a tasty side dish and so on.

Outdoor Programs

The Best of Summer